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Cellularline

"The competition is only the last act"

Cliente: Cellularline    

The Olympic campaign’s digital campaign has been characterized in particular by the production and diffusion of emotional videos aimed at showing the link between the company’s products and the use of sporting goods through the involvement of credible and consistent athletes. LGS SporLab has been involved in selecting the most suitable athletes and in acquiring the image rights needed for the activities as well as in the copy writing activities that made up the campaign content.

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